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We welcome you to be a part of What You Do Matter's journey. We have had an amazing couple of months already, but as promised our dedication to our future projects will continue and bring as much awareness to people and their love for charity.

By visiting our website already, you are already part of the family so we thank you. We want you to share your stories whether is it a fundraising event you went to, a charity race you ran or a country you visited, we want to hear from you.

We will be posting people's journeys and stories as frequently as possible. If you wish to share your story please email us at [email protected] Please include photos of your events and more importantly links to how others can dontate and a part of it.

ALL is welcomed! You matter and so does your compassion to others.




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Volunteering for the homeless

Posted by whatyoudomatters on December 28, 2014 at 1:55 PM Comments comments (0)

So my visit to bridges was a visit i will never forget it helped me open my eyes to the reality that there is so many unfortunate people and by giving some of my own free time up no matter how big or small it can effect someone in such a big way. I can tell you that its effected me in so many positive ways and without a doubt im glad and honoured I was part of it so thank you #WhatYouDoMatters.
In all honesty it was one of my very first times helping the homeless and i didnt know what to expect and how i should approach it all but getting settled in by serving breakfast to them and interacting with some of them made me realise that at the end of the day that we are all human and it doesn't matter about the money or fancy gadgets most of us crave to have, Its really made me cherish the more important things like being happy and not taking for granted the little things we have in life.
Just by talking to some of them i was surprised with how nice there personalities were given the circumstances, and how upbeat they are joking around and interacting back with us like we've known them for years it truly touched my heart and made me realised we are all humans at the end of the day.
Lets just hope there are more people out there that wants to help make a change by giving up some of your free time up to make a difference in someones life, i will definitely be doing it again.


Christmas Day at Kids Company

Posted by whatyoudomatters on December 26, 2014 at 5:00 PM Comments comments (0)

I fell in with love with Kids Company about 2 years ago, I can't remember where or who introduced to me to this charity but ever since then I have adore the KidsCo ethos. My previous experience of Kids Co is donating presents for their Christmas 2012, then joined their poverty busting volunteering deparment in 2012 to help source out Christmas presents for the kids and I have also been part of their placement scheme.

Christmas day has always been spent with my family. I am blessed with a family that is extremely supportive and with a mother who has always encouraged me to do what I want to do. On this day, I wanted to be part of making a difference to others this year and having discussed the idea with my mum, I signed up to volunteer in Autumn.

Picked up by a taxi that Kids Co organised was so surreal as I'm usually up moaning about getting ready for church!
I was assigned to the dining area team where I would be serving expected over 4,000 vulnerable children and families. Before it started at 11am, we were all given a tour around the Oval to see the other rooms. There was the cinema room, chill out room, disco hall, games hall and many more. Camila, the founder of Kids Company even had her own grotto where she would greet 2000 over 16 year olds and bless them with more gifts. I was also VERY lucky to see Camila who gave a wonderful speech of appreciation to all the volunteers that helped out today.

To me, it as so much more than Disney- the staff and other volunteers were all so extrememly friendly and I was pretty excited! 
From 11pm to 4pm, I served (trying my absolute best to not make that much mess!!) a variety of jerk chicken, bbq wings, stuffing, jerk sauce, pasta and that was only a couple of what was being served. Everyone I met were wonderful, all the kids had the biggest smiles! After all the guests had left, it was the massive job of cleaning up!
It was exhausting, but the thing about exhaustion is that you dont feel it if you're having fun- only at the end!!! & I was SHATTERED!

It's really made me even more hungry to help. Maybe again next Christmas?

For more informtaion on this brillant charity Kids Company, please visit their website on www. kidsco.org.uk

WYDM helps Typhoon Haiyan

Posted by whatyoudomatters on December 20, 2014 at 9:50 AM Comments comments (0)

the overwhelming response we received for your appeal was amazing! thank you to Forex Cargo UK for giving WYDM the opportunity to get as many people involved! We filled two luton vans to the brim! amazing!

WYDM The A21 Campaign Fundraiser Aug 2013

Posted by whatyoudomatters on December 20, 2014 at 9:25 AM Comments comments (0)

What You Do Matters (WYDM) fundraising event in aid of The A21 Campaign UK on the 30th August 2013. Thank you to all those help create this amazing event and all those who kindly donated. Because of you all we raised £516.95. THANK YOU ♥

WYDM 26 for 26; Women Empowerment March 2014

Posted by whatyoudomatters on December 20, 2014 at 9:05 AM Comments comments (0)




50 women were invited to afternoon tea whereby each received their own WYDM booklet consisting of charities / organisations Jacqueline Fernandez, the founder of WYDM, has worked for, volunteered with and worked alongside (3 of future interest).

The women could donate to 1 or as many of the 26 organisations, most being small and upcoming charities. They were:

Gateway Foyer, Kids Company Cancer Research, VSO Bahaginan, The A21 Campaign UK, Faces in Focus, Ghana Volunteer Project , Gamble Concern, UNICEF,Visible Women, ICM Kings Cross, Bridges Project, Progress Lodge, Victim Support,The Challenge Network, MAC UK, Community Links, Over the Wall, Tender, Women and Girls Network, British Red Cross, Mind, NSPCC, Habitat for Humanity (via The K.R.A.K Effect), India Women Empowerment project and What You Do Matters (WYDM)


"WYDM is such an important organisation - it reminds us all that it doesn't matter who we are, where we're from or what we have.... it's what we do that matters and we all have the ability to change the world we live in. 

Speaking at 26 for 26 was an honour for me because I shared a big part of my life (St. Angela's) with the amazing ladies who sat before me but it was only speaking at that event that I was actually able to share my journey with them.


Looking into each one of their faces, I became inspired and empowered because I knew I wasn't alone... we're all trying to make it, in someway or another but every one in that room was trying to do much more than that and make a difference to people's lives... that's what matters to me and that's why I love and support What You Do Matters."



Actor | Founder & MD of Fryeday Entertainment LTD.

Fryeday Entertainment LTD. ~ "Being The Change We Want To See"


Bungee for Bulacan

Posted by whatyoudomatters on December 20, 2014 at 9:00 AM Comments comments (0)

What You Do Matters Bungee For Bulacan 28th September 2013 in aid of VSO Bahaginan.

17 amazing volunteers and the founder of WYDM teamed up to raise money for the Special Parents with Special Children Centre in Hagonoy Philippines - a Special Education (SpEd) school in Bulacan for children with special needs.

We raised £1817.50- absolutely amazing!


Andrea Ama Aboagye bungee jumps for WYDM

"The more outrageous the task, the more I felt I could ask of people to give, and a bungee was no small task! Of course I was nervous, but it wasn't the end of the world people do it day in day out, beside, the cause trumped that feeling.

I sent preliminary requests for donations weekly and then every couple of days in the lead up to the bungee. I hoped I didn't annoy people but I wouldn't have done it any differently as I'm certain my persistence resulted in more donations!

The actual bungee was exhilarating and something I would definitely recommend, and the fact that I got to do it for charity was a blessing. I was very grateful to all those that gave!"

Winter 2014: Shoebox Appeal

Posted by whatyoudomatters on December 19, 2014 at 10:00 AM Comments comments (0)

Our What You Do Matters Winter Wonderland appeal consisted of two main aims:

Get people involved in our support the homeless volunteering programme with Bridges in E13
Set out a target of 200 shoeboxes filled with Christmas gifts for disadvantaged children in Newham via Community Links.

We set out our appeal at the beginning of December trying to promote our appeal by word of month and via social media. The first two weeks were slow, only receiving a few shoeboxes. It was only in the last couple of weeks, people heard our movement and wanted to be part of this appeal. We split up into two teams with Jacqueline Fernandez, founder of WYDM and the London team reaching out and Dominique Emin creating a sub team consisting of her friends and family helping out and collecting in Hornchurch. In no time, we shot up from 274 to 339 over a DAY with people getting in their last minute donations. On Sunday 14th December both the London and Hornchurch team spent the day checking through all shoeboxes, wrapping and labelling ALL donations. We were all extremely tired but very excited for our drop off to Community Links the following Tuesday.

From some of our kind donators:
"makes us think about those less fortunate than us during this season of giving"  Ray Rodriguez
"It was a pleasure!! Knowing a lil child will be able to receive this and put a smile on their face makes me feel happy, Can't wait to do next year's again #WYDM" -Jocelyn Miguel
"Everyone deserves Christmas. None more so than a child. Joy in a box sent with a smile from a kind heart!! So honoured to have donated to this appeal with #WhatYouDoMatters"- Marielou Cascayan
"My main point is this is my daughters first Christmas and she is fortunate enough to recieve and open presents, whereas in many parts if the world other children aren't. It does make you realise how lucky you are even for the small things. I know Christmas isn't just about receiving and opening presents but for me it's the feeling of making that one child smile and believe there are people out there who do care about them. It's a great cause" - SJ Caraig

We would like to thank every single person who donated to our appeal this year.We are incredibly grateful, and remember What You Do Matters!

Ghana Volunteer Project

Posted by whatyoudomatters on March 23, 2013 at 10:15 AM Comments comments (0)

I had only two weeks to give my all and spend as much time with the children as possible. I feel more inspired than ever before. Those kids, those smiles, those warming hugs, of course I was going to love them.

I had two placements, in the morning we would teach one on ones at the UCC (Underprivileged Childrens Centre). I met children from the nursery who varied in age and varied in academic level. Some children could easily write their ABC’s and identify colours. Some would say their ABC’s but when asked an individual letter, they become increasing distressed. One girl aged 9, I remember a volunteer getting distressed with her as she was unable to correctly right the letter C after half an hour of repeated writing. It saddened me greatly. Children with clear signs of autism looking aimlessly in class as there was no funding to send them to a special needs school. They relied on volunteered. They relied on us.

The first day I was teary eyed simply because I couldn’t see the future they deserved.

My second placement was in the afternoon. It was part of the United Through Sports Ghana project whereby volunteers would teach at the School of Excellence. It was a great incentive for the children, if they came to after school class they were entitled to football training and great football opportunities. The kids were older and even more eager to learn.

Meet Dennis & Edmund. Dennis, gosh! you’ll love him from the get-go! My very first time teaching at the SofE, Dennis was at the front, so eager to absorb whatever I was about to teach. But this wasn’t just a one time thing, every class, even the other classes I did not teach, his hand was always up. His eyes valued education. Something you just don’t see too often in the UK.

Then theres Edmund- not as loud and cheeky as Dennis but with the most loving of characters. During a creative writing class, I sat next to him. He wrote a story of ‘the Greedy man’. He’s handwriting so perfect and small. We asked for him to read his aloud, when he did he was nervous, shy and not at all confident in himself. I was told after class the reason for his stutter was because in Ghana they are caned and told off for mistakes and he read it slow to ensure it was correct. My heart immediately melted.

I am honoured to sponsor them. Dennis & Edmund, in my eyes you're already stars!

So what I’ve learnt is how unfair this world is and how much we can change it. I met Billa who founded the UCC and whilst in Ghana I read the founder of Kids Company's story of how her charity came about. Ok so this is far fetched but anyone rich or happy to invest in my business plan of a 'W.Y.D.M centre' in Manila, Philippines for underprivileged children?!? Maybe, just maybe this is where WYDM purpose lies. It took Billa nearly 10 years for the support he's receiving now but he started off with one step and a huge amount of passion. Anythings possible, right? Watch this space!

Thank you to all those who kindly donated to my trip to Ghana. You have no idea how blessed I am to have been given the opportunity to meet those kids. Because of you all, I am more than driven to ensure the world knows What You Do Matters.

DomDoesDye collection & helps KidsCo Shoebox Appeal

Posted by whatyoudomatters on December 2, 2012 at 7:15 PM Comments comments (0)

I was asked by my friends Sicgmone to showcase some of my designs in a charity fashion show

Doing something for other people you think all of your thoughts would be on them but no I was worried would people like my collection? have I got enough time to make the collection? etc etc

My first thoughts were all about me But the night of the fashion show quickly come around and seeing the inspiring work jeck is doing and is going to continue to do helped all my own worries go away after a great success of the fashion I stayed in contact with jeck and a week later I saw that Jacqueline was working with the kids company to do the Christmas shoebox appeal something that I haven't down since I left school and I really wanted to help. So on my lunch break I went and bought all the things for 2 boxes I got home and told my family and they offered to do 10 more so back I went to buy more things I know that for me and my family Christmas will be great we all give presents and have a beautiful dinner but most importantly we will have each other When I was doing the shoe boxes I thought of the children that not only on Christmas morning but every morning wake up with no one and nothing of their own And something so little as a fresh tooth brush or a new toy could take away that pain even just for a few hours on christmas morning

Meeting Jacqueline has certainly taught Me What I Do Matters it's the little things In life that count giving money giving clothes giving food giving prayers but some times people need our time



So make your New Years resolution the same as mine to know that WhatYouDoMatters !

www.kidscompany.org.uk to find out more information on their Christmas shoebox appeal. It's not too late to donate new and unused goods as presents for London' vunerable children.

For more information on Dom's fashion collection please feel free to email her [email protected] Her collection was shown at the WYDM 2012 event, please visit our PHOTOS section.

The WYDM First Fundraising Event 2012

Posted by whatyoudomatters on November 20, 2012 at 1:20 PM Comments comments (0)



The very first WYDM fundraising event titled 'What You Do Matters;

The Ghanaian Orphans matter' was held on the 2nd November 2012.

The event was filled with amazing entertainment. The night was hosted by

Rachel Guillermo, a radio host fo BreakLondon and one of our very own

WYDM team members. We had a line up of amazing singers Cheryl Adamos,

MartyMajor, Kym Daludado, dance performances, by Alias and Lost

movement, fashion show organised by Sicgmone Kludje showing collections

by DomDoesDye, Neesie, SKG, Andrea & Sipho, raffle with the 1st prize being

a 5 day stay at Villa Fernandez resort in the Philippines and a bottle of champagne.

The night ended with a male auction and music by DJ Menace.

From JUST the very first WYDM event we raised £1041. We also sold over over

350 What You Do Matters wristbands. All proceeds of the night together with the

selling of the wristbands has succesfully funded Jacqueline Fernandez, founder

of What You Do

Matters to be a part of RealGap's volunteering abroad scheme and

will work as a carer in an orphanage in Accra, Ghana in March 2013